The work
SMM.art supports marketing and content workflows where users need to generate, inspect, and refine outputs inside a repeatable process.
A marketing workflow product where AI helps with repeatable content work while keeping review and control in the interface.
SMM.art supports marketing and content workflows where users need to generate, inspect, and refine outputs inside a repeatable process.
Content AI is only useful when users can steer it. The interface had to keep generation, review, and iteration close together.
We worked on AI-assisted content flows, the product interface, generation workflow, and review-oriented UX.